Estimates are always wrong (and that's fine)

Our expectations are always wrong. We never nail the estimates. It's unbelievable.

We launched play2match in Rome with two welcome events, thinking they'd be enough. Instead: more than 1,200 people signed up to the app before launch, 140 people at the events with more than 30 on the waiting list, and people already signed up for matches in the following weeks.

What I took from it

An estimate isn't a promise, it's a starting point. The problem isn't getting it wrong, it's not being ready when reality moves faster than your Excel sheet. Thirty people on a waiting list are good news, but they're also thirty people you kept waiting.

And those two days together, the whole team on the court, taught us more than any meeting: about how to build even stronger bonds, among ourselves and with the people who play.

Where we are

We're now in Bologna, Turin, Milan and Rome, with more than 25,000 people signed up, and the drive to build the most fun sports crew in Italy. If you're in one of these cities, download the app and book your first match.